The Business Case

Aspen Blockchain is a cryptocurrency mining company. They help oil companies monetize stranded or wasted natural gas without having to build pipeline infrastructure.They reached out to us for pitch deck design, and because the client gave timely feedback, transforming the slides was almost effortless.

*Data on slides is obscured to preserve confidentiality.

Project Type

Pitch Deck

Industry

Blockchain/Crypto

Project Timeline

3 weeks

Location

El Paso, Texas

Revised Flow and Content

We revised the content flow to connect it with the crypto audience who are unaware of the methodology of natural gas and flaring wells. We reshuffled some of the slides and suggested the client add the missing ones.

Storyboard

After understanding the fundamentals, we created a set of custom illustrations to demonstrate the undertaking of the mining processes.

Established Moodboard

We provided the client with an overall visual idea of the deck’s aesthetics. The lookbook was created based on their brand guidelines, consisting of a color palette, patterns, icons, and types of imagery to be used.
With the help of an animation, each slide conveyed the story and key messaging of the brand.

Animated Slides

To powerfully illustrate their initial concept of generating bitcoins on the site through natural gas flaring towers, we created animated slides which would effortlessly make a freshman understand their processes.

Client Testimonial

Working with M'Idea was the best decision we could have made! My team and I have backgrounds in energy and tech, nobody has any design experience. Kirk and his team took a terrible looking deck without a good story and came back with a phenomenal presentation that I am very excited to take on the road! They were always very professional and worked over a weekend to come through with a quick turnaround. The content is also very original and creative. If you are a startup and need a solid pitch, M'Idea is the place to go!

Alvaro Navarro

Managing Partner, Aspen

Working with M'Idea was the best decision we could have made! My team and I have backgrounds in energy and tech, nobody has any design experience. Kirk and his team took a terrible looking deck without a good story and came back with a phenomenal presentation that I am very excited to take on the road! They were always very professional and worked over a weekend to come through with a quick turnaround. The content is also very original and creative. If you are a startup and need a solid pitch, M'Idea is the place to go!

Alvaro Navarro

Managing Partner, Aspen

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